Tesla Debuts in China's "New Energy Vehicle Rural Promotion" Program with Model 3 and Model Y

Published: Jun 6, 2025 18:30

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【Tesla Joins the "New Energy Vehicle Rural Promotion" Program for the First Time】Recently, the Ministry of Industry and Information Technology of China announced the list of new energy vehicles for the 2025 rural promotion program, which includes 124 models, an increase of 25 models compared to 2024, further expanding the coverage. Notably, Tesla's Model 3 and Model Y are also on the list. Tesla has confirmed that this is the first time its models have been included in the "New Energy Vehicle Rural Promotion Program." This marks a significant shift in Tesla's market strategy in China, as it begins to actively target consumers in third-tier cities and below, as well as rural areas.

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